Welcome to Decision Points
New Episodes Monthly
In the Fall of 2023
True North debuted “Decision Points,” a podcast series tailored for business owners, entrepreneurs, active investors, and C-Suites. Our podcast is designed to equip them for the intricacies of building and reinvesting in a business, strategic partnerships, navigating M&A, creating a purposeful culture, and preparing for a potential future exit by delving into authentic conversations and firsthand experiences.
Narratives possess the power to inspire, challenge, and drive us toward personal growth and fulfillment. We firmly believe that everyone harbors a distinctive tale worth sharing. It’s within the spectrum of experiences—both favorable and unfavorable—that our listeners discover points of connection.
Explore Latest Episodes
Listen to entrepreneurs and business owners share their personal experiences about building their business, what lessons they learned, critical decision points when selling, and what life looked like post sale. Search all podcast episodes using title, description, or guest name.
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Decision Points E91 – David Brisson: Capital Discipline, Pattern Recognition, and Building Through Uncertainty
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Decision Points E90 – Frank Swingle: Independence, Discipline, and Building an Enduring Brokerage Platform
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Decision Points E89 – Calvin Carter: Building the Future by Removing Friction: AI, Healthcare, and Human-Centered Innovation
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Decision Points E88 – William Short: Strategic Innovation, Operational Discipline, and Building Durable Enterprises
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Decision Points E87 – Derrick Evers: Detroit Resilience, Strategic Leadership, and Building for Long-Term Impact
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Decision Points E86 – Bob Sambol: Heritage, Leadership, and Building an Enduring Hospitality Brand
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Decision Points E85 – Mark Winters: Frameworks, Leadership Clarity, and the Discipline Behind Entrepreneurial Operating Systems
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Decision Points E84 – Adam Herrin: Strategic Risk, Market Cycles, and Building Platforms with Purpose
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Decision Points E83 – Reimagining Rideshare: Will Coleman and the Creation of Alto
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Decision Points E82 – Charting a Path to Mental Health Leadership: Dr. Jessica Gomez and the Future of the Momentous Institute
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Decision Points E81 – From Law to Investment: Resilience, Purpose, and Perspective with Jim Hime
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Decision Points E80 – Building Camelback Equity Partners: Entrepreneurship, Partnership, and Legacy with Jeff Thompson and Mike Trueman
How Prepared Are You To Sell?
- 75% of Business Owners Regret Selling Their Business
- 83% of Business Owners Have No Pre-Transaction Plan
- 96% of Business Owners Have No Post-Transaction Plan
Pre-Transaction Planning
True North’s Pre-Transaction Planning solution is a strategic partnership for business owners and entrepreneurs offering comprehensive planning across four key pillars of their personal and professional lives. Our advisors work on your behalf to strategically define your exit goals and objectives to properly prepare you for a successful transaction.
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Strategic Partnership
Working with a strategic resource well in advance of a desired selling point can dramatically improve the likelihood of a business owner achieving a successful outcome.
Read Pre-transaction Guide
Investment Advisors
As advisors, we know how personal and business financials intersect. We also understand valuation and the levers available to maximize your business value at exit.
Investment Philosophy